This is a post from our WordofMouth.org project. Check it out for more great word of mouth marketing tips like this every day. Becoming a truly buzzworthy company isn’t easy. But if you can pull it off, you’ll create a competitive advantage that will carry you through good times and bad. The key ingredients: 1. […]
The ingredients of a buzzworthy company
May 28, 2013
This is a post from our WordofMouth.org project. Check it out for more great word of mouth marketing tips like this every day. Building a buzzworthy company is a word of mouth marketer’s ultimate goal. When you bake it into your brand and get everyone in the company thinking about how to get people talking, […]
Use the news: The Blago Burger
February 3, 2009
If you want word of mouth, look to the headlines to create something buzzworthy. Do it monthly, and you'll keep customers paying attention to see what you'll come up with next time. Kuma's Corner restaurant in Chicago created a Blago Burger. From The Chicagoist: Their January special is the "#@(*&%^ Blagojevich." This gubernatorial-inspired monstrosity is […]
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