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Tag Archives: case studies

Do you run social media at a big brand? Meet leaders like you at BlogWell.

BlogWell: How Big Brands Use Social Media is an awesome social media conference series. In one afternoon, we hear 8 great case studies on corporate social media. Our next one is in Atlanta on November 8 and features case studies from UPS, Newell Rubbermaid, NCR, Coca-Cola, Solo Cup, Georgia-Pacific, DeVry University, and UPS — and we’d […]

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Have you been to a BlogWell yet?

BlogWell: How Big Brands Use Social Media is our amazing social media conference series — and if you haven’t been to one yet, you’re missing out. Our next one is in Atlanta on November 8 and features case studies from UPS, Newell Rubbermaid, NCR, Coca-Cola, Solo Cup, Georgia-Pacific, DeVry University, and The Home Depot — […]

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If you haven't been to BlogWell, you're missing the most interesting conference on social media at big companies.

We’ve hosted this conference 16 times. Every one is amazing. Every video of every speaker is available free on our site at SocialMedia.org. The next one is August 9 in Seattle. Join us! Take a look at what people had to say at the last one in this great video produced by our friends at […]

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Scholastic’s video case study: Transforming Book Clubs Customers into Brand Ambassadors, presented by Ivy Li and Morgan Baden

Come to BlogWell: How Big Brands Use Social Media on February 2 to hear Toyota, Texas Instruments, REI, Kellogg’s, Dell, Coldwell Banker, Sabre Holdings, and more share social media case studies. You’ll learn how to get started, get past roadblocks, and make your social media program phenomenal — and you’ll see some brilliant presentations like […]

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Come to BlogWell in Austin on Feb. 2 for social media case studies from REI, Toyota, Kellogg’s, and more

We’re thrilled to be bringing BlogWell: How Big Brands Use Social Media to Austin on February 2. Join us for 8 great case studies in corporate social media from brands like Toyota, Texas Instruments, REI, Kellogg’s, and more. BlogWell is all about how big brands use social media. No agencies, no startups — just big […]

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Announcing BlogWell Minneapolis: How big brands use social media

We're hosting another amazing BlogWell conference — in Minneapolis this time — featuring 8 great case studies in corporate social media from Walmart, McDonald's, CME Group, H&R Block, Mayo Clinic, Progressive, Ford, and General Mills. BlogWell is all about how big brands use social media. No agencies, no startups — just big companies sharing what […]

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Announcing BlogWell San Francisco: How big brands use social media

We're hosting another amazing BlogWell conference — in San Francisco this time. 8 Great Case Studies on Corporate Social Media Hear Dell, Cisco, Wells Fargo, Intuit, SAP, Kaiser Permanente, and more as they share corporate social media case studies. In one afternoon, we'll discuss measuring ROI, engaging fans, managing teams, dealing with legal issues, working […]

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Win a copy of the new edition of my book!

Exciting news: The revised edition of my book, Word of Mouth Marketing: How Smart Companies Get People Talking, is now available! New additions include: New chapter on BtoB word of mouth New chapter on dealing with negative word of mouth 5 new word of mouth case studies 5 new word of mouth worksheets March is […]

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Big news about my book

Well … word is leaking out, so I might as well tell you here:  There is the new edition of my book that just hit the shelves. It’s a revised edition of Word of Mouth Marketing: How Smart Companies Get People Talking, with: New case studies New worksheets New chapter about BtoB word of mouth […]

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