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Tag Archives: cause marketing
Why your company should support community service by your team
Smart thoughts from Blinds.com CEO Jay Steinfeld: Keep charity and community service at the forefront. It’s not something you do just for publicity and obligation. It trains people’s minds to think about improving other people’s lives. They’re going to improve customers’ lives, co-workers’ lives, and their own lives. From Inc. Magazine, Oct., 2011.
You are a good person
When a dry cleaner offers a free cleaning to someone going on a job interview, it’s not just a promotion. It’s an honorable, human gesture that says something good about them — and why you should support them as more than a business, but a member of your community. What true service can you provide […]
Support moustaches and support men’s health by donating now
Did you know that one in every two men will be diagnosed with cancer in their lifetime? Scary stuff, certainly. But as it turns out, about 1/3 of all cancer deaths could be prevented if we lost some weight, ate better, became more active, and got regular check-ups. That’s where moustaches come in. Every year […]
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How Livestrong gets their supporters to do more
If you want your fans to help you, be specific. People are often big believers in a cause, but aren’t sure how to show their support. Causes don’t help much — they usually just suggest you send a check. Livestrong has built one of the most effective non-profits in the country by solving this problem. […]
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