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Tag Archives: conversions

So many sales lost…because of one important action

I am a big fan of Woot’s email promotions. More here. But they stopped coming months ago — and I didn’t notice. Because nobody cares about missing a sales email, however good it might be.  The only reason I noticed that they were missing is that they suddenly started showing up again. Most likely, they had an […]

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Ask for the sale when they are most interested in you

Lots of websites use articles, blogs, and other content to attract visitors. It’s a fine strategy. But the challenge is converting those visitors to buyers. The Spice House in Chicago does an amazing job by putting a shopping cart right inside their recipes. You read the recipe you like and add the products to your […]

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