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Tag Archives: Dave Kerpen


True and important advice from my friend Dave Kerpen. Do this and you’ll be more successful in your career, you’ll open doors, you’ll close more sales, and you’ll earn the respect of your colleagues. The number of poorly written emails, resumes, and blog posts I come across each month is both staggering and saddening. Grammar is […]

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Every mistake is an opportunity for surprise and delight

Here’s a guest post Dave Kerpen wrote for our project. This post has been adapted from Dave’s book, Likeable Business: Why Today’s Consumers Demand More and How Leaders Can Deliver. If you like this post, check out for more great word of mouth marketing tips like this every day. To get customers talking about your […]

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A simple thanks will do

Earning great word of mouth isn’t about some snazzy viral magic. It’s the everyday blocking and tackling of being nice to people and earning their recommendation. Not fancy, but it’s the only thing that works. Great example — this simple postcard from friend and author Dave Kerpen:

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The 11 Principles of Likeable Business

I love Dave Kerpen‘s take on word of mouth and social media. I highly recommend you check out his new book: Likeable Business. Take a lesson from Dave’s 11 principles of likeable business that together make for more likeable leaders and better, more customer-centric organizations: 1. Listening: Listening is the foundation of any good business. […]

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Free webinar: Social Media Meets Word of Mouth with Andy Sernovitz and Dave Kerpen, April 20

Join Dave Kerpen and me for a free webinar this Friday, April 20. Dave is the CEO of Likeable Media, one of our Word of Mouth Crash Course speakers, and an all-around smart guy. Together we’re going to talk about the fundamentals of word of mouth marketing and how social media tools can help amplify […]

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