[Welcome back to the Damn, I Wish I’d Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Tesla, Amazon, and Dollar Shave Club all have something in common: They got everyone’s attention by being unlike everyone else — […]
The ingredients of a buzzworthy company
May 28, 2013
This is a post from our WordofMouth.org project. Check it out for more great word of mouth marketing tips like this every day. Building a buzzworthy company is a word of mouth marketer’s ultimate goal. When you bake it into your brand and get everyone in the company thinking about how to get people talking, […]
Newsletter #885: The “Do Something Different” Issue
May 17, 2012
[Welcome back to the Damn, I Wish I’d Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] When you make something funky, goofy, smelly, odd, or unexpected, you can create something worth talking about. Here are a few […]
Get My Newsletter
*Third-party newsletter (Privacy Policy)
Recent Posts
Work With Me

Learn to get people talking about your company, cause, or idea.
Learn more >>

We're the community for social media leaders at the world's greatest brands. Learn more >>
Learn about my keynote speeches >>