See Andy's other stuff:

LinkedIn
RSS Feed

Follow Andy

Contact Me >>

Tag Archives: Ethics Code

Fundamental Principles of Word of Mouth Ethics

Word of mouth marketing is first and foremost about ethics and earning the trust of our fans. Here is the opening that I wrote for the original WOMMA Ethics Code in 2005 (it has since been watered down by lawyers). 1.  Happy, interested people will say good things about you.  It’s doesn’t take much more […]

(2) Comments - Read & Join the Conversation