Come to BlogWell: How Big Brands Use Social Media on August 13 in Minneapolis — hosted by General Mills — where you’ll hear McDonald’s, Mayo Clinic, H&R Block, CME Group, General Mills, Ford, Progressive, and Walmart share case studies on how to create a fantastic social media program. You’ll learn how to get started, get past roadblocks, and make […]
Intuit’s social media case study: How we’re winning with social media and the “new normal”
July 18, 2009
PepsiCo’s social media case study: How PepsiCo is getting started in social media
July 14, 2009
Come to BlogWell: How Big Brands Use Social Media on August 13 in Minneapolis — hosted by General Mills — where you’ll hear McDonald’s, Mayo Clinic, H&R Block, CME Group, General Mills, Ford, Progressive, and Walmart share case studies on how to create a fantastic social media program. You’ll learn how to get started, get past roadblocks, and make […]
Announcing BlogWell Minneapolis: How big brands use social media
July 9, 2009
We're hosting another amazing BlogWell conference — in Minneapolis this time — featuring 8 great case studies in corporate social media from Walmart, McDonald's, CME Group, H&R Block, Mayo Clinic, Progressive, Ford, and General Mills. BlogWell is all about how big brands use social media. No agencies, no startups — just big companies sharing what […]
Fans. You need fans. Not customers. Fans who love you.
February 21, 2009
When is the last time a customer sent a love letter to you?When is the last time you sent a love letter to a fan? Ford got it just right:
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