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Tag Archives: gyms

Be polite, even when the customer drops you

Just because I’m not doing business with you today doesn’t mean I won’t be back tomorrow. How you end the relationship with a customer makes a big difference on whether they’ll be back — and what they’ll tell their friends. Bad example: Most gyms will fight you when you try to cancel, including penalties, fines, […]

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Newsletter #819: The “Do It Differently” Issue

[Welcome back to the Damn, I Wish I Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right If it isn’t remarkable, it isn’t worth it. If you’re making something, make sure it’s wonderful, outrageous, purple, strange, smelly, […]

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Who is going to train you to survive the zombie revolution?

This gym. ZombieFit puts an insane spin on standard fitness classes: What if you woke up tomorrow to find your city overridden with zombies, would you survive? This may seem childish, but by preparing for the impossible, you’ll be ready for the improbable. The keys to surviving Z-day are simple: Be able to lift and […]

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How do you earn word of mouth in tough times?

Give away the stuff that isn't selling. Use your surplus to make friends — when they most need it.  Ideas I overheard: Gyms should let people who lost their job have a free off-peak-hours membership Salons should give free haircuts/facials to anyone on their way to a job interview Conferences should give scholarships to struggling […]

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