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Tag Archives: listening

The Coca-Cola Company’s case study: How to monitor social media on a global scale

February 28, 2012

BlogWell: How Big Brands Use Social Media conference in Dallas to hear brands like Farmers Insurance, Rogers Communications, Target, Yahoo!, NVIDIA, Hitachi Data Systems, Verizon, and Autodesk share 8 great case studies on corporate social media. You’ll get practical, how-to advice on developing your social strategy, scaling your program, driving sales, engaging internal and external […]

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Itron’s case study: How to develop a company-wide listening strategy

December 20, 2011

Come to our upcoming BlogWell: How Big Brands Use Social Media conference in Dallas to hear brands like Texas Instruments, Shell, AMD, Coldwell Banker Real Estate, United Airlines, Level 3, Northwestern Mutual, and AT&T share 8 great case studies on corporate social media. You’ll get practical, how-to advice on developing your social strategy, scaling your […]

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Intel’s case study: How we’re changing our engagement strategy to better connect with fans

September 9, 2011

Come to our upcoming BlogWell: How Big Brands Use Social Media conference in Atlanta to hear UPS, The Home Depot, Coca-Cola, Solo Cup, Newell Rubbermaid, NCR Corporation, DeVry University, and Georgia-Pacific share 8 great case studies on corporate social media. You’ll learn how to get started, get past roadblocks, and make your social media program […]

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This is how it’s done — learning to listen

March 13, 2011

Enjoy these classic tales of great listening from smart entrepreneurs featured in Inc. Magazine. Read all 30 stories in this great article from April 2009. Whistle blow while you work “Always communicate without fear of retribution.” That was one of the tenets on which Patrick Kelly and his partners founded Physician Sales and Service in […]

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Aha! #5: Great Ideas from Lindsay Lebresco of Graco

January 13, 2009

We hosted a cool event last October called BlogWell: How Big Businesses Use Social Media. Some amazingly great ideas  were shared by some very large companies, and I wanted to share them with you.  We're doing it again on January 22 in Chicago. Hear social media case studies from Allstate, H&R Block, The Home Depot, […]

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