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Tag Archives: loyalty

Newsletter #725: The “Customize It” Issue

{Welcome back to the Damn, I Wish I Thought of That Email Newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the left.} When you make it easy for folks to customize your stuff, they'll love it and will show all […]

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Would you trade your car for a pair of skis?

Bluehouse Ski Company is a passionate little company that knows how to keep their fans engaged. 1. Have a contest: Bluehouse has a never-ending contest for customers to create their own ski designs.  They keep it very simple: Go to the site, download the templates, upload your design.  Everyone else gets to vote.  Result: Lots […]

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Home is where your mug is

Starbucks should give loyal patrons their own personalized mug, to use and keep at the store.  The store would clean it for you between visits. Picture a German brew house, with ornate personalize steins on the wall. You'd get loyal customers, word of mouth from people showing off their special mug, and a chance to […]

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