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Tag Archives: Luke Brown Watermelon’s

Why are you on my watermelon?

Branding isn’t as hard as you think. It only takes one simple idea to create a unique brand in the customer’s mind. Example: The Krispy Kreme “Hot Now” sign. Even though all donuts start hot, Krispy Kreme now owns that idea. Here’s another one: All the watermelons at our local store have this sticker on […]

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