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Newsletter #782: The “Make It Clear” Issue

[Welcome back to the Damn, I Wish I Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Whenever you can make your marketing clearer for your audience, it makes it easier to understand, accept, and talk […]

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More BtoB personality

I loved Cisco’s hilarious product placement on NBC’s 30 Rock. It’s another example of a big company showing us that BtoB advertising doesn’t need to suck. (See my post about GE’s great ads here.)

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