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Tag Archives: Northwestern

Always give them something to share

One of the most important word of mouth marketing tools is the idea of giving people something to share.  Never let someone leave without something to give a friend. Offline, we're talking about handouts, samples, flyers, menus. Online, we're talking about downloads, emails, white papers. Your goal: Every person who talks to you tells the […]

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Subscribe to Damn, I Wish I’d Thought of That! for a weekly email full of unusually useful ideas for smart marketers. Great marketing is about brains, not bucks. The best business ideas are easy to do, inexpensive, and fun. Learn to simplify your business, earn word of mouth, and thrill your customers:

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