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Cute Pets in Funny Costumes — The King of Viral Content

How do you get your fans involved?  Just ask. How do you get them to talk about you?  Have fun. PETCO’s “Put your pet in a costume and send us a photo” contest is as simple as it gets, inexpensive, and total genius.  It’s easy to enter, easy to share, and has massive viral potential. […]

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