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Tag Archives: Rackspace

Newsletter #912: The “Help Your Employees Be This Awesome” Issue

[Welcome back to the Damn, I Wish I’d Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Your employees are the face of your company. More than your commercials, ads, and marketing campaigns, the interactions people have with […]

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I wish my competitors great success…

Rob La Gesse, the Chief Disruption Officers at Rackspace, shares some smart thoughts about why you should hope your competitors succeed: Why I wish Amazon Web Services the best A couple years ago, ServInt — a “competitor” to my employer wrote this blog post: Why ServInt Stands Beside Rackspace and You Should Too. I sent the author of […]

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How to inspire word of mouth with customer service

We’re bringing together an incredible group of word of mouth marketers for our Word of Mouth Crash Course in Austin on May 10. We’re featuring 12 how-to classes, 12 real-world case studies, and 6 brilliant authors – all in one thrilling day. Rob La Gesse, Rackspace’s Director of Social Media, is one of our amazing […]

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How likely are you to recommend us to a friend?

That question may be the most important question you can ask — and the business innovation of the decade. It comes from Fred Reichheld‘s Net Promoter Score concept and his book The Ultimate Question. You should read the book and start using it immediately. Of course, I love it because it’s a word of mouth […]

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