[Welcome back to the Damn, I Wish I’d Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Like marketers, employers have to get creative to stand out from the competition, offer something worth talking about, and share the […]
Do you know what might be killing you?
May 16, 2014
I love this great new website we use to manage recruiting. It’s a huge step up from our old platform, with many more features. But it’s sloooooow. It makes the same job take twice as long. Which may be a deal-killer. I don’t have the time for better if it’s also more time-consuming. Creating the […]
Newsletter: #981: The “Recruiting” Issue
March 27, 2014
[Welcome back to the Damn, I Wish I’d Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] When you’re looking for new talent, it’s easy to get buried in the pile of other job ads out there or […]
The Chief Customer Officer job description
January 4, 2014
Here’s a guest post Jeanne Bliss, customer experience expert and author of “I Love You More Than My Dog,” wrote for our WordofMouth.org project. Check it out for more great word of mouth marketing tips like this every day. This is a brief, shorthand description for the Chief Customer Officer. You can use this as […]
How to write a killer cover letter and get the job
October 27, 2013
I review at least 100 resumes every week. Here’s how you break through the clutter, impress the screener, and get the job: 1. Write a great cover letter: It tells your story and shows that you give a shit. 2. Answer one question in that letter: Can you do THIS job? Provide evidence that you a) know […]
Newsletter #942: The “Great Ideas from Tech Stuff” Issue
June 20, 2013
[Welcome back to the Damn, I Wish I’d Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] We like to focus on smart marketing that anyone can pull off — whether you’re a candlestick-maker working out of your […]
Are you ignoring a very important audience?
April 30, 2013
Here’s a guest post Drew McLellan, CEO and Top Dog at McLellan Marketing Group, wrote for our WordofMouth.org project. Check it out for more great word of mouth marketing tips like this every day. Employers have been in the driver’s seat for the past several years as the recession made jobs scarce and employees afraid. It’s […]
This is who we hire
December 2, 2012
1. Can they do the job? 2. Will they find everyday joy in the job? 3. Will they fit in with our culture? 4. Do they love working? 5. Do they feel a personal connection with our mission? (We are hiring, btw.)
How a company achieves excellence
November 11, 2012
You don’t become a great company through some overnight stroke of genius. You become a great company by building a team of people who sweat the small stuff. Excellence in the small stuff becomes excellence as a company over time. Example: I love whoever on my team labeled the water bottle caps for each speaker […]
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