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Tag Archives: remarkability

3 surprises that get people talking

This is a post from our project. Check it out for more great word of mouth marketing tips like this every day. Creating a lot of unexpected, surprising moments is a fantastic way to get people talking and to build word of mouth into more of your business. Three ways you could do it: […]

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Turn the boring into an experience worth talking about

Virgin America’s marketing chief Porter Gale had great advice about creating a word of mouth experience at every moment of customer interaction. We were on a panel together and she said (with my paraphrasing): We’ve got people in a confined space for hours, we’ve got their attention, they’re at their laptop, and we’ve given them […]

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