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Tag Archives: social media training

Learn from Shell, United Airlines, Texas Instruments, AMD, Coldwell Banker, Northwestern Mutual, AT&T, and Level 3 at BlogWell on Jan. 24

December 15, 2011

BlogWell: How Big Brands Use Social Media is our amazing social media conference series — and if you haven’t been to one yet, you’re missing out. Our next one is in Dallas on January 24 and features an amazing lineup of social media leaders. If you haven’t yet, you can register here for your chance to meet them […]

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Microsoft’s case study: How to influence your influencers

December 13, 2011

Come to our upcoming BlogWell: How Big Brands Use Social Media conference in Dallas to hear brands like Texas Instruments, Shell, AMD, Coldwell Banker Real Estate, United Airlines, Level 3, Northwestern Mutual, and AT&T share 8 great case studies on corporate social media. You’ll get practical, how-to advice on developing your social strategy, scaling your […]

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Deluxe Corporation’s case study: How to create a social marketing contest to engage your fans

December 6, 2011

Come to our upcoming BlogWell: How Big Brands Use Social Media conference in Dallas to hear brands like Texas Instruments, Shell, AMD, Coldwell Banker Real Estate, United Airlines, Level 3, Northwestern Mutual, and AT&T share 8 great case studies on corporate social media. You’ll get practical, how-to advice on developing your social strategy, scaling your […]

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The Clorox Company’s case study: How to energize a community of your consumers

November 29, 2011

Come to our upcoming BlogWell: How Big Brands Use Social Media conference in Dallas to hear brands like Texas Instruments, Shell, AMD, Coldwell Banker Real Estate, United Airlines, Level 3, Northwestern Mutual, and AT&T share 8 great case studies on corporate social media. You’ll get practical, how-to advice on developing your social strategy, scaling your […]

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Who runs social media at big brands?

October 25, 2011

You would meet them personally if you were coming to our BlogWell event in Atlanta on November 8. The head of social media from the following companies will be there. (If you’re the head of social media at big brand, there are people just like you, with jobs just like yours, at 200 global brands who […]

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Learn how to create your social media policy

October 20, 2011

We’re hosting another social media ethics training session in Atlanta on November 8. Click here for details. The way we see it: Social media is bigger than all of us, and it’s up to us as marketers to protect and defend it from unethical, sleazy practices. We have the chance now to do something good for […]

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Sabre Holdings’ case study: How we’re motivating employees to engage in social media, presented by Susan Via and Lorie Robinson

May 19, 2011

Come to our upcoming BlogWell: How Big Brands Use Social Media conference in San Francisco to hear Adobe, Symantec, SAP, Mattel, Kaiser Permanente, Intel, Sears Holdings, and Chevron share 8 great case studies on corporate social media. You’ll learn how to get started, get past roadblocks, and make your social media program phenomenal — and […]

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Procter & Gamble’s video case study: Social Media for Beauty Brands, presented by Anitra Marsh

April 29, 2010

Come to BlogWell: How Big Brands Use Social Media on May 5 in Seattle to hear Microsoft, Starbucks, Xerox, Nokia, PEMCO, ExOfficio, Boeing, and Intel share case studies on corporate social media. You’ll learn how to get started, get past roadblocks, and make your social media program phenomenal — and you’ll see some brilliant presentations […]

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Tyson Foods’ video case study: Social Media Engagement for Cause Branding and Community Building, presented by Ed Nicholson

April 27, 2010

Come to BlogWell: How Big Brands Use Social Media on May 5 in Seattle to hear Microsoft, Starbucks, Xerox, Nokia, PEMCO, ExOfficio, Boeing, and Intel share case studies on corporate social media. You’ll learn how to get started, get past roadblocks, and make your social media program phenomenal — and you’ll see some brilliant presentations […]

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