This is a post from our WordofMouth.org project. Check it out for more great word of mouth marketing tips like this every day. Creating a lot of unexpected, surprising moments is a fantastic way to get people talking and to build word of mouth into more of your business. Three ways you could do it: […]
Are you insulting your most loyal customers?
December 11, 2012
We have been using a hosted email server for years now. The company treats us well and gives us great service. We love them, and we’re loyal. But then we found out that new customers are getting a new version of the product. Much more storage, better features, and lower cost. And it’s been happening […]
Never get in the business of “this year’s model”
October 19, 2010
I have some amazing iPod speakers. This year’s model costs $125. So I bought last year’s model for $25. It’s pretty much exactly the same, but retailers are dumping it to make way for the new model. Don’t ever let your business get stuck in this rut. You’ll never catch up, and you’ll train your […]
Newsletter #751: The “Help Them Buy More” Issue
October 8, 2009
{Welcome back to the Damn, I Wish I Thought of That Email Newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.} Who couldn’t use more sales? But instead of trying to expand your customer base, here are three quick […]
Get My Newsletter
*Third-party newsletter (Privacy Policy)
Contact Me
I'd love to hear from you. Use this form, please.