I agreed to do a quick webinar. It wasn’t hard and I’ll get some nice exposure. But the hour I spent prepping for it was an hour I didn’t spend on my business. But I used up that creative energy on a one-time promo instead of building long-term systems. There was something else I could […]
Free webinar: Social Media Meets Word of Mouth with Andy Sernovitz and Dave Kerpen, April 20
April 18, 2012
Join Dave Kerpen and me for a free webinar this Friday, April 20. Dave is the CEO of Likeable Media, one of our Word of Mouth Crash Course speakers, and an all-around smart guy. Together we’re going to talk about the fundamentals of word of mouth marketing and how social media tools can help amplify […]
Love or Marketing? Live MarketingProfs word of mouth webinar
November 2, 2009
Join me for a live webinar with MarketingProfs on how word of mouth will save your brand. Your brand isn’t what you say it is — it’s what people tell their friends it is. Word of mouth marketing is the art of creating a company that people love to talk about. You need passionate fans […]
Free word of mouth webinar tomorrow: Positive results from negative feedback
September 14, 2009
Join me for a free word of mouth webinar I’ll be hosting tomorrow with Bazaarvoice, the folks responsible for all the helpful reviews on BestBuy.com, Dell.com, Overstock.com, and a bunch more. Their CMO, Sam Decker, will join me to talk about how to turn negative word of mouth into positive results. We’ll be discussing how […]
Bazaarvoice WOM Webinar (Public Event) August 25, Virtual
November 30, 2008
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