Get a recap of presentations from BlogWell Chicago: How Big Companies Use Social Media, in a "Best of BlogWell" series of conference calls:
U.S. Coast Guard — Feb 17, 2 PM (EST): "Always Ready and Online: How the U.S. Coast Guard Puts Social Media to Work." We'll discuss how the Coast Guard:
- Improves public safety through social media
- Uses social media both internally and externally
- Develops relationships with military bloggers
Molson — March 3, 2 PM (EST): "Molson and Social Media: Exploring, Innovating, Communicating." We'll discuss how Molson:
- Participates in Facebook
- Manages its "Molson Insider" network of fans
- Builds their corporate reputation on Twitter
Allstate — March 17, 2 PM (EST): "Getting Started in Social Media Without Freaking Out Legal, Leadership or Liability Teams In Your Organization." We'll discuss how to:
- Position social media in legal terms
- Educate and sell to leadership
- Position the benefits of social media to folks unfamiliar with it
Learn more and register: GasPedal Events
About the series: Best of BlogWell is a series of conference calls recapping the corporate social media case study presentations from January 22, 2009's BlogWell in Chicago. They are free, to the point, and provide a chance for you to ask questions to some of the world's biggest brands on their use of social media.