This is a post from our WordofMouth.org project. Check it out for more great word of mouth marketing tips like this every day.
Tonx is a subscription coffee service that delivers high-quality roasted beans to their customers’ doors (and we think they were channeling Dollar Shave Club with this video).
Tonx encourages subscribers to tell friends about them by giving them a discount code to share. If you give your customers a chance to do something nice for their friends, you give them a great opportunity to talk about you.
But that’s not all. Tonx makes it even easier to share by putting these codes into tweets, Facebook posts, and emails. They even have a “generate a clever post for me” button if you’re at a loss for words.
How are you making it ridiculously easy for your customers to talk about you?