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A fly in the sushi


It’s a fantastic new sushi chain. Clever concept, great decor, sophisticated design, fun for the kids. The restaurants are stylish, modern, and fun.

It’s ready to go national and they’re looking for franchisees.

But there is a loud wide-screen TV that ruins it all. The mood is broken by noisy TV commercials (for a pizza chain). The kids (and husbands) are staring at the screen instead of having conversations. The mood changes from hip fast-casual to bad sports bar. It’s annoying to spend time there.

Spend more time thinking not about what you’ve done right, but what might be wrong. The difference between success and failure might be one detail that you walk right past every day.

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