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Bathroom Blogfest

Did you know that it’s National Kitchen and Bath Month? 

They have created the Bathroom Blogfest. A whole team of 23 great bloggers are writing about bathrooms and customer experience.  In four days, they have 46 inbound links from some very significant and well-trafficked blogs.

YOU CAN DO THIS TOO.  It doesn’t matter what you sell, how specialized it is, or how dull it may be.  Every topic is interesting to your customers and industry.

Blogs for boring topics get passionate attention from the people who love and live those topics.

(The Fest seems to be for women bloggers only.  That’s too bad … I have a lot to say on this topic!  Coolest bathroom in the world: The Kohler Art Center.  This is an A+ modern art museum funded by the Kohler family. They invited famous artists to do their bathroom.  Nothing else like it. Look at these.)

(Thanks for the tip to: C.B. Whittmore.)

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  1. Stephanie Weaver November 4, 2007 at 11:33 am #

    Hi Andy,
    Thanks for posting about our blogfest. It actually wasn’t started by the National Kitchen and Bath Association. We (Susan Abbott and I) started it last year and had a total of nine women participate. This year we ended up with 24 bloggers, including the National Kitchen and Bath’s blogger, Ed Pell. And, men are welcome to take part. We thought it would be fun to all write about one topic, and bathrooms are such a universal experience. Plus, they are so often overlooked as part of a site’s branding.
    Stephanie Weaver

  2. C.B. Whittemore November 4, 2007 at 12:39 pm #

    Andy, thanks for your enthusiastic endorsement of the Bathroom Blogfest! And, we absolutely welcome your perspective on the subject regardless that you aren’t a woman! Would you like to join us for the 2008 Bathroom Blogfest?

  3. Susan A November 4, 2007 at 4:04 pm #

    Hi Andy – it’s true, no matter what the topic, there is going to be some angle that captures an audience. Marketers sometimes want either too much control or results too fast to succeed in this kind of endeavor.
    We certainly have little, if any, control over this event. We’ve just put things in motion, and invited some friends, and friends of their friends. And tried to keep the communication going. And then let network effects work their magic.
    Cheers, and thanks for mentioning the blogfest!
    – Susan A

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