While on vacation, my son and I stopped into a Fantastic Sam’s barbershop in Baraboo, WI. Fantastic Sam’s is a pretty generic chain.
But the team in Baraboo had a giant candy bowl, plates of cookies for the kids, a little fridge full of sodas and juice boxes, umbrellas to borrow, and a really friendly staff. It was a nice change, and I know that if we lived there my kid would be demanding to go back.
Here’s why this is so special: The local staff chose to make it special.
They didn’t need a national ad campaign, instructions from the head office, or a budget. They just did it.
Lesson: Each of us can make our company a little more fantastic. What are you waiting for?