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Complaints will hold you back

You can’t make everyone happy. Especially those that never want you to change.

Great quote from Seth Godin:

Every time Apple delights 10,000 people, they hear from 200 angry customers, people who don’t like the change or the opportunity or the risk it represents.

If you have fans or followers or customers, no matter what you do, you’ll annoy or disappoint two percent of them. And you’ll probably hear a lot more from the unhappy 2% than from the delighted 98.

It seems as though there are only two ways to deal with this: Stop innovating, just stagnate. Or go ahead and delight the vast majority.

(But learn to tell which complainers are holding you back, and which are your early-warning signs.)

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  1. David M. Patt, CAE November 22, 2010 at 9:16 pm #

    Does this conflict with the following post, the one about the robocalls you don’t like?

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