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Get on stage

Apple created an iPhone application that lets you advance slides in a presentation from your phone. 

Important? No. 

Useful? A bit.

Great word of mouth? Definitely.

They figured out how to get a key group of influencers — speakers and presenters — to pull out their iPhone in the middle of a speech. Now that's product placement.

Watch Jordan Ayan, CEO of SubscriberMail explain it:

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