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Hershey’s video case study: The S’mores “Snacktivity” Suite at BlogHer, presented by Anna Lingeris

BlogWell AustinCome to BlogWell: How Big Brands Use Social Media on February 2 to hear Toyota, Texas Instruments, REI, Kellogg’s, Dell, Coldwell Banker, Sabre Holdings, and InterContinental Hotels Group share social media case studies.

You’ll learn how to get started, get past roadblocks, and make your social media program phenomenal — and you’ll see some brilliant presentations like this one from BlogWell Philadelphia:

One of Anna Lingeris’ big ideas: Get people talking by giving them an experience, not just a freebie.

The Hershey Company: S’mores “Snacktivity” Suite, presented by Anna Lingeris from GasPedal on Vimeo.

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