See Andy's other stuff:

RSS Feed

Follow Andy

Contact Me >>

Marketing is not an emergency

A great reminder from Valeria Maltoni:

Marketing is not an emergency. It’s a planned, thoughtful exercise that started a long time ago and doesn’t end until you’re done.

Are you all running around with your hair on fire all the time? That is marketing in an emergency – reactive, ineffective, still catching up with your competitors’ work. I have sometimes compared marketing to networking, it is best done in a planned, continuous, and – I like the term – thoughtful manner.

Read the full post here.

Email to a friend:

Privacy: We won't save or reuse these emails.


Comments are closed.

Get My Newsletter!

Subscribe to Damn, I Wish I’d Thought of That! for a weekly email full of unusually useful ideas for smart marketers. Great marketing is about brains, not bucks. The best business ideas are easy to do, inexpensive, and fun. Learn to simplify your business, earn word of mouth, and thrill your customers:

Never display this again