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Sears Holdings Corporation’s case study: How we’re building and engaging our fitness community

BlogWellCome to our upcoming BlogWell: How Big Brands Use Social Media conference in Atlanta to hear UPS, The Home Depot, Coca-Cola, Solo Cup, Newell Rubbermaid, NCR Corporation, DeVry University, and Georgia-Pacific share 8 great case studies on corporate social media.

You’ll learn how to get started, get past roadblocks, and make your social media program phenomenal — and you’ll see some brilliant presentations like this one from BlogWell San Francisco:

One of Jennifer Dominiquini’s big ideas: Getting customers, employees, and influencers involved in co-creation is key to developing a healthy community.

Sears Holdings Corporation: Building and Engaging the Community, presented by Jennifer Dominiquini from GasPedal and SocialMedia.org on Vimeo.

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