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SunGard’s video case study: Lessons in BtoB Community Building, presented by Leah Patterson

BlogWell AustinCome to BlogWell: How Big Brands Use Social Media on February 2 to hear Toyota, Texas Instruments, REI, Kellogg’s, Dell, Coldwell Banker, Sabre Holdings, and InterContinental Hotels Group share social media case studies.

You’ll learn how to get started, get past roadblocks, and make your social media program phenomenal — and you’ll see some brilliant presentations like this one from BlogWell Philadelphia:

Leah Patterson’s big idea: Internal communities are a great way to cut your teeth — and get leadership involved — in community building.

SunGard: Lessons in B2B Community Building, presented by Leah Patterson from GasPedal on Vimeo.

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