I'm a huge fan of Hulu — because it works, but mostly because they are the first company to prove to the ailing/blind entertainment industry that there is an intelligent path to thrive (if they stop fighting the future and start getting smart).
But … they need to do a little work on where they run the ads:
- Charities like Kiva probably don't want to be featured on the Porky's shower scene
- Children's shows like Sesame Street should not have ads at all
- HealthierUS.gov might be OK with their placement on Monty Python's Mr. Creosote.
