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Building a corporate culture, Part 2

I blogged a few weeks ago about The Geek Squad’s Robert Stephens talking about how they build a corporate culture.  Here is a video interview we did:


  1. Their employees get their drivers license photos re-taken in their Geek Squad uniform
  2. Encouraging positive word of mouth with blogger relations

Cimg2715Some other interesting notes on how Robert operates: 

  • He bring a crew with him to speeches, so the whole company can share in the experience.
  • They even have custom shoes with the Geek Squad logo in the heel

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