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Costco: Real customer support

I just bought a projector from Costco.  I get this email:


Congratulations on your recent purchase of the VIEWSONIC PJ503D DLP SVGA (item # 229495) from

FREE Technical Support is offered exclusively for Costco members who have purchased a television, computer, camera, camcorder or an iPod/MP3 player from Costco or

If you experience problems setting up or installing your new electronics item, call Costco’s Concierge Service at 1-866-861-0450.  They can walk you through the process over the phone and if covered under manufacturer’s warranty you may receive in-home service.

Costco’s Concierge Services can be reached by calling 1-866-861-0450 between 5a.m. – 10 p.m. (PST), 7 days a week, excluding holidays.

We hope you enjoy your new purchase and if you should have questions that one of our representatives may assist you with, please contact us at 1-800-955-2292 or email us at [email protected].

We value you as a customer and appreciate your business.

Sincerely, Customer Service

Well played, Costco.  One more reason to buy from you – and one that isn’t just about price.

This should completely freak out the big-box retailers, who are still more focused on selling you an extended warranty than making sure you have a great product experience.  Best Buy – can you use your Geek Squad to do free installation support?

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