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How do you jump to the front of the line?

imageIn a world where you’re competing with thousands of marketers — how do you get noticed?

Blow them away with an amazing first impression.

I get 4-5 books every weeks from authors (or publicists) — in a plain envelope with a generic letter. And they go right into the pile.

Check out this beautiful example from author Martin Lindstrom for his new book Brandwashed. He changes the game. (And you can do just as well without the big budget — just get creative.)

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