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Is it OK to ask people to talk about you?

A great thought from Scott Ginsberg:

DON’T: focus on asking people to spread the word for you.

DO: concentrate on making your ideas, products and services self-evident.  Build remarkability into them ahead of time.

That way, you won’t HAVE to ask.

People will just do it.

Read the original post here. 

This is right on, and part of a bigger discussion. I have a few fine points of difference with what Scott says. I think it’s great to ask people to spread the word.  They need to know that you appreciate and value their help.  But that is very different than forced PR pitches.



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