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Tell me your story

CIMG0040A genuine, authentic story is a powerful marketing message. Especially when it's the little guy competing against the big guy.

Click on the image to read about Kim & Scott's Gourmet Pretzels.  I don't know much about them, I just happened to buy one of their (pretty awesome) pretzels. And then I read this package.

I guarantee that I would never have remembered the brand if it wasn't for the story.  The level of detail makes it that much more memorable.

What's your story?  Did you hide your story while trying to look like a big business?

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