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The worst place to put an email subscribe form

We have certain places that we expect to see things on websites.

Search goes in the top right corner. That’s the convention that web designers have chosen, and web users have learned to expect.

So don’t put any other form in that spot — especially your email subscribe form. If you do, you’ll have an email list full of search terms instead of email addresses.


For more great observations like this, read Steve Krug’s classic book “Don’t Make Me Think! A Common Sense Approach to Web Usability.”

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