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WOMMA Conference

You should be at this event.  There is no other place to learn so much about word of mouth marketing — and there is no other place to meet everyone in the business who matters.

I’ll be giving a big lunch keynote.

In 2007, this fast-moving and fluid industry heated up even more as social media became more deeply embedded in the fabric of WOMM. This year’s Word of Mouth Marketing Summit will wrestle with many of the industry’s biggest debates and hottest issues. In fact, we have a whole track dedicated to such provocative discussion such as:

  • Social Networks: Do Consumers Want to be Your Friends?
  • The Influencer or the Network? What Matters More?
  • Who Owns Word of Mouth in the Marcom Mix? Who Should?
  • What’s the ROI on Word of Mouth?
  • Stunts vs Science: What Does It Take to Spark the Conversation?

WOMMA Summits are for serious marketers who are putting WOM to work today. Come and share your experience, and learn from the biggest brands and agencies practicing WOM today.


The Word of Mouth Marketing Summit & Research Symposium

Nov. 13-15 | Las Vegas

Register at:


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