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Word of Mouth Mailbag: Cool packaging

Revolution Tea did something simple that gets attention.  They put their tea bags in tiny little boxes, that fit in a another little box.

It’s good tea … but there is a lot of good tea out there.  But I took note of the brand first time a waiter handed me a little tea box in a restaurant.  I recognized it when I saw it again.  That never would have happened with a regular tea bag envelope.



The Word of Mouth Mailbag features great word of mouth thingys that people have sent me or were gathered in my travels. Send me stuff (address)… I’ll shamelessly blog anything that demonstrates great marketing — or is cool, goofy, or fun. See the full list here.

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